Danasha Luxury: A Girl’s New Best Friend?
By Farah in : Designers, Fashion // Sep 13 2010
Is there a girl out there that can say no to diamonds? Cheque books at the ready or maybe even just a wish list to begin with because luxury is literally epitomised with diamond brand Danasha Luxury, a bespoke jewelry specialist giving you the chance to create any individual and distinct piece you desire. Something yours that no one else has that is exquisitely designed to the highest quality and with the most finest and rare pieces.
“Danasha Luxury is a brand created to give you the opportunity to take full freedom in luxurizing yourself, in every possible way imaginable” (Danasha Luxury)
Boasting over 15 years experience, Danasha’s aim is to “luxurize your needs” in the form of fine jewelry items like rings, pendants, earrings to items like your phone. The name may even ring a bell from International Miami Fashion Week in March earlier this year, where Beiruit based designer Jad Ghandour and Danasha Luxury unveiled the ‘Danasha Luxury Gown’ which immediately gathered International press. The handmade gown comprises over 1500 diamonds and roughly 500gr of pure 18k gold. However, the beauty lies within the practicality of the dress itself. This isn’t one to be worn once then only to be hidden away in the closet. Each part of the dress can be detached and used on its own, whether it be the sleeves or the diamonds. The price tag? A whopping $1.5 million. Let’s just say 3 things a woman loves: Luxury, Diamonds, Couture, do not come cheap.
“We wanted to create a masterpiece -– a gown that would highlight the finest materials without looking overwrought and costume-y” (Danasha Luxury & Ghandour)
Danasha Luxury will be opening an exclusive boutique in Downtown, Beirut very soon so bride to be’s, be ready. The brand likes to work on a personal basis with clients but you can drool over the collection on the official Danasha Luxury site. Check it out here
(Stay posted for a feature on Lebanese designer Jad Ghandour very soon)







