Absolutely Fabulous Ad Campaign for Alexis Bittar

By Reem in : Campaigns, Designers, Fashion, Photography // Jan 28 2012

The alter egos of Jennifer Saunders and Joanna Lumley star in Alex Bittar’s AW12 ad campaign. The designer expresses his admiration for the Absolutely Fabulous stars, “I am a massive fan! I was beyond excited to meet and get to work with them. I have a tremendous respect for their talent. On set, it was one of those rare instances in my life where I was totally star struck.”

Photographer John Swannell shot the campaign which sees Edina (Jennifer Saunders) sporting a New York tourist look and Patsy (Joanna Lumley) well, being Patsy.