Enterprise Week: Building Your Business Online

By Reem in : Fashion, News // Nov 17 2010

Enterprise Week: Building Your Business Online

I’m so honoured to have been invited to speak to the students and graduates of University of The Arts London tomorrow at Central Saint Martins. I will be talking about the journey I went though building my brand, and I guarantee a good talk! Other speakers include, Soner Ozenc, Founder/Owner, SODPS and Razorlab and Valeria [...]

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René Gruau: Dior Illustrated

By Natalya in : Designers, Fashion, News // Nov 14 2010

René Gruau: Dior Illustrated

From the 10th of November Somerset House opens its doors to the public to view the works of art by renowned illustrator René Gruau. The exhibition flaunts his amazing illustrations including his original artwork for Christian Dior, from perfume bottles to Dior Haute Couture gowns. This is certainly a must see for any true fashionista. [...]

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Ralph Lauren: The 4D Experience

By Reem in : Designers, Fashion, News // Nov 14 2010

Ralph Lauren: The 4D Experience

When I was told that the new Ralph Lauren Flagship store on New Bond Street would disappear before my very eyes, I was just a little bit more than intrigued! Ralph Lauren created a 4D experience that I haven’t ever witnessed before. It was incredible, there’s no way to describe it, you have to see it! The Official Ralph [...]

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Reem & Natalya Interviewed For Emirates Woman

By Reem in : Designers, Fashion, News, Press, Print // Nov 9 2010

Reem & Natalya Interviewed For Emirates Woman

Natalya and I are so excited to have been interviewed for one of our favourite monthly magazines, Emirates Woman. We were asked to be interviewed for a spread and are so delighted with the turn out, we both feel our personalities and visions came out perfectly in the feature. A big thank you to the [...]

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House Of Rena Featured In Flavour Magazine

By Reem in : Designers, Fashion, News, Online, Press // Nov 9 2010

House Of Rena Featured In Flavour Magazine

Read the full article here.

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Mary Katrantzou Wins Swiss Textile Award

By Farah in : Designers, Fashion, News // Nov 9 2010

Mary Katrantzou Wins Swiss Textile Award

This year’s Swiss Textiles Award has gone to Greek-born and London-based Mary Katrantzou thanks to her S/S 11 collection from LFW. With that comes a prize of 100,000 Euros. Instead of celebrating all out, she is using the money to fund her business for the future. “I’m stunned. It was such a big build up [...]

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Reem Acra: Beirut Opening

By Farah in : Designers, Events, Fashion, News // Nov 7 2010

Reem Acra: Beirut Opening

Over a decade after launching her first bridal collection and becoming an international name in the industry, Reem Acra returned to Lebanon on Wednesday night for the opening of her first boutique in Downtown, Beirut. I could see the bright lights and red carpet and curtains even before I stepped out of the car! The [...]

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Kate Moss: The Final Collection

By Farah in : Designers, Fashion, News // Nov 2 2010

Kate Moss: The Final Collection

Today, Kate Moss bows out from the Kate Moss for Topshop collaboration with the unveiling of her final collection. It carries her signature boho style, a salute to the 70s (the IT decade this season) and a few much loved pieces from previous collections like the floral tea dress. (We’ve heart bubbled it, as it’s [...]

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COMPETITION: The Winner

By Farah in : Competition, Fashion, News // Oct 31 2010

COMPETITION: The Winner

So the lucky winner of the Suagrlesque Halloween inspired lingerie has been chosen! We had so many entries it was unbelievable and it’s taken me a while to go through each answer, there were a lot of funny answers and some simply mean answers! We didn’t like those, so I went with a very realistic [...]

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Fashion At Your Fingertips: Nails Inc & Cadbury

By Farah in : Fashion, News // Oct 23 2010

Fashion At Your Fingertips: Nails Inc & Cadbury

Who would have thought that Cadbury’s would join forces with some form of cosmetics? Nails Inc has created 2 limited edition nail polish colours to go side by side with the release of Cadbury’s new Dairy Milk bar ‘Bliss’. Cocoa Bliss and Vanilla Bliss are the 2 new shades that are just perfect for your [...]

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Lanvin For H&M: Second Look

By Farah in : Designers, Fashion, News // Oct 21 2010

Lanvin For H&M: Second Look

Here is the next shot released of the Lanvin and H&M collaboration, just to wet our appetites a little more. We love the teasers!

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Lanvin For H&M: First Look

By Farah in : Designers, Fashion, News // Oct 19 2010

Lanvin For H&M: First Look

We were all super excited as soon as we heard that Lanvin were going to be collaborated with H&M, and finally the wait is almost over as we get a preview of the much anticipated collection. The collaboration is due to hit stores on November 23rd but in the meantime, you can enjoy this first [...]

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Sunsilk Co-Creations: Meeting Tom Taw

By Reem in : Campaigns, Fashion, News // Oct 18 2010

Sunsilk Co-Creations: Meeting Tom Taw

As you may have heard, if you are an avid reader of FFF, my sister Natalya and I are ambassadors for Sunsilk Co-Creations. We enjoyed a lovely summer’s day earlier this year in the studio of Bob Soho, getting to know Tom Taw (a Sunsilk co-creator) and receiving a fabulous hair-do over. Watch the video [...]

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Vogue To Launch Fashion’s Night In

By Reem in : Fashion, News // Oct 14 2010

Vogue To Launch Fashion’s Night In

On November 1st all fashion crazy shopaholics can enjoy an unforgettable ‘Fashion’s Night In’ courtesy of Vogue.com. After the global success of ‘Fashion’s Night Out’ in September Vogue have decided to launch the digital equivalent. The biggest high end to high street e-tailers will be offering online shoppers exclusive fashion and beauty offers. Competitions and [...]

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